Archive | Package Design

I’m cuckoo for…

I’m not sure how I ran across this post, but it led me to all kinds of other archives of vintage cereal boxes.

If you spent as much time as I did staring at sugary cereal boxes every morning, you might want to check out this movie about cereal-obsessed slackers who operate rival cereal bars. Zooey Deschanel is the instigator who is trying to get her boyfriend to leave the cereal netherworld to pursue his musical ambitions, and hilarity ensues.

 

Find many more vintage package designs here and here, and most of all here.

Via Now That’s Nifty.

Inventor of the modern album cover

Via Cool Hunting, a new Taschen book celebrates the designer who revolutionized music packaging, Alex Steinweiss. In 1940, at 23, Steinweiss proposed using original artwork instead of kraft paper for Columbia’s “albums” of 78rpm records. Sales increased 800%.

With the advent of the 33rpm LP format, he invented the “album” sleeve that came to be the industry standard. But it is his iconic cover art for Columbia, Columbia Masterworks, Okeh, Decca Records (among others) that made Alex Steinweiss “the man who made music for your eyes.” His signature style was modern and playful, with geometric shapes and many type influences, including his own curly hand-drawn type (“the Steinweiss Scrawl”).

 

 

 

 

 

 

In case you don’t have $500 for a signed copy, look inside the Taschen book Alex Steinweiss, Inventor of the Modern Album Cover.

AIGA biography and slide show.

Interesting history of Remington Records’ design, under the direction of Alex Steinweiss from its launch in 1952.

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