Twitter 101

If you’ve been neglecting Twitter (or were intimidated by it), here are some very basic tips for getting started.

Pick your username carefully. The @username you select can’t be changed, so avoid @partyallnight or @myoffensivepoliticalviews, unless that’s what you want to convey forever. Here are some examples of what not to do. You can adjust the name next to your @username whenever you like.


Post a picture – any picture – right away. Users with no pictures are known as eggheads because of the placeholder image that is the default. Besides missing out on your primary branding opportunity, eggheads are often fake accounts or spammers, so you don’t want to be in that company.

You’ll be asked to follow some popular accounts based on your interests. These can be adjusted later on, so don’t stress too much over this. Getting a stream of content that you’re interested in will take some time, and you can do this later.


Find the people you already know who are on Twitter and follow them. Look at their followers, and if they’re interesting, follow them as well. It’s not as personal as Facebook, where you are supposed to actually know them. Hopefully they will follow you back!

People will follow you – you can’t really stop them but if they’re offensive you can block them. If you don’t follow them back, their content won’t show up in your feed. If they’re not offensive but you’re not interested in their posts, don’t follow them back but keep them around while you build your numbers of followers.

Get started posting! To get your feet wet, choose some interesting posts to retweet. Write a post or two of relevant content, and reply to any responses.

This will get you started – find your niche among Twitter users and find your unique Twitter voice, and I’ll be writing more soon!

Oh, I’m on Twitter @CEMDsocial. Follow me!

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